PowerSites Blog

One thing all small business owners need is more time. Free time is a luxury for you, so the following tips from PowerSites will help you accrue more free time.

Eventually, almost every business or company will find a negative review or a post from a disgruntled customer in social media. Whether a retweet takes on a life of its own, or somebody leaves bitter post on your own Facebook page, it feels like a personal attack on your small business. For this blog in our Social Media Monday series, PowerSites is giving you the steps to help you convert any social media negativity into customer lotalty.

Did you know that 180 million Americans carry credit cards, and that is the most popular form of payment. It’s also been found that customers spend more when paying with card over cash. This info shows that it’s absolutely crucial for small businesses to accept credit cards, and if your small business isn’t accepting credit [...]

Don’t put off filing your taxes for too long. According to an annual report, recently released by the FTC’s Sentinel Network, about 160,000 tax identity theft complaints were reported to the FTC in 2012, says Forbes.com’s staff writer, Janet Novak. The most common way a person can commit identity theft-related tax fraud is by stealing a taxpayer’s social security number and filing under his name. If someone else gets your refund before you file, that will hold up your ability to file and receive a refund.

Whether you’re a free-lancer or you have employees working for your company, the IRS Small Business Tax Calendar and other IRS tools offer important information and reminders so you never miss a date, and can survive tax season without getting too overwhelmed. In this installment of the Tax Time Survival Series by PowerSites, you’ll find information about useful resources for tax management offered in the IRS Small Business Tax Center.

Besides getting started, the most difficult thing about an email marketing campaign is “the call to action” or getting the reader to do something like click through to your website, order your product or sign up for your newsletter. Following are eight tips to help you create stirring calls to action that the elusive customer or client will find irresistible.

Whether your business is a sole proprietorship are publicly held company there is no doubt that your company will need the services of a certified public accountant (CPA). Small startup businesses may only call upon their CPA to prepare their taxes, but a CPA can do much more by reducing your risk of financial errors and help your company build its value and your wealth. This makes the selection of finding the right accountant one of the most important things that your company must do. Following is an outline of things to do to find a CPA is a perfect match to the needs of your business.

Small businesses have limited resources, so every tool has to be effective or it won’t be worth the effort. Many small businesses shy away from webinars and virtual events because they think that they are expensive or complicated to produce, but with modern technology, this is not the case. Once recorded, webinars and virtual events can be useful for increasing sales in a variety of ways and for extended periods. Here are a few ideas to get you started.

Doing taxes is tough for anyone, be it an individual or a major corporation. This is why personal and small armies of accountants are employed en masse every year, to figure out the complexities of the tax code. For a small business owner, who are spread thinner then anyone out there, hiring an expensive accounting firm or even an individual accountant may not be in the budget. In these cases, small businesses will have to do their taxes themselves, with a number of helpful forms and programs provided by the internal revenue service. PowerSites wants to help ease the burden of tax time, so we’ve compiled some of the most helpful forms and programs offered by the IRS, and listed them below.

Facebook is regarded as something brand new and different in marketing, but the truth is that it’s really just one more way to ask for permission, and one of the most effective means we have of doing so. These seven tips will help you to make the most of Facebook as a way to enhance, improve and reach out with your email marketing campaign: